Caterpillar Inc. and RCR Team Up to Thank First Response Team of America with Special Labor Day Ticket Program
WELCOME, N.C. (August 17, 2012) – Caterpillar Inc., primary sponsor on the Richard Childress Racing No. 31 Chevrolet in the NASCAR Sprint Cup Series with driver Jeff Burton has teamed up with RCR to show appreciation for the First Response Team of America by offering a special ticket discount for the Labor Day weekend race on Sunday, September 2, 2012
The ticket program consists of a $20 discount off any regularly-priced $99 Champions Grandstand seat for the AdvoCare 500 Sprint Cup Series race at the 1.54-mile facility located less than an hour from downtown Atlanta, Ga. For each ticket sold through this unique program, $29 will be donated to the First Response Team of America, a nonprofit emergency cleanup crew that provides immediate aid to areas hit by disasters.
“The First Response Team of America has helped disaster-stricken families in need throughout the United States including the recent tornadoes in Northern Georgia and Alabama,” said Jeff Burton, driver of the No. 31 Caterpillar Chevrolet for RCR. “We are proud to be able to recognize and thank them for their hard work on Labor Day weekend for the race at Atlanta Motor Speedway.”
Since May 2007, the First Response Team of America has helped thousands in need at disaster sites across the country including the recent devastation in Ringgold, Ga. and Tuscaloosa, Ala. The organization’s primary goal is to reduce the time it takes to reach victims in need. The First Response Team reopens critical roadways, provides temporary power solutions and light towers to restart and mobilize critical service centers such as hospitals and shelters and provides light towers, rescue gear and hovercrafts for search and rescue operations. With a fleet of more than $1 million in specialized disaster response equipment, donated by some of the world’s most respected companies including Caterpillar, the First Response Team of America’s trained workforce can remove obstacles, restore order and rebuild optimism.
“We’re honored that Caterpillar has put together this program to say thank you to the First Response Team of America for the important work they provide for our nation during times of disaster,” said Richard Childress, president and CEO of Richard Childress Racing. “I personally met Tad Agoglia, the organization’s founder, a couple of years ago and was amazed by his vision to help our country in times of need and create and sustain his company without financial support from the government. Disasters can happen at anytime and anywhere so it’s important to raise awareness for the First Response Team of America to continue both public and corporate funding so they’re there to help pick up the pieces when it does.”
To donate directly to the First Response Team of America, please visit firstresponseteam.org/.
Night racing returns to Atlanta Motor Speedway on Labor Day weekend, August 31-September 2, 2012. To reserve your AdvoCare 500 tickets with this special discount, click here and use the password “response” or call the AMS ticket office at (877) 9-AMS-TIX, (770) 946-4211.
More information on today’s announcement, and all that’s happening at RCR, can be found at http://www.rcrracing.com.
